Google Arts & Culture

Google Arts & Culture is a free online platform and app that partners with over 2,000 cultural institutions worldwide to digitize and share art, artifacts, and history through high-resolution images, virtual tours (Street View), curated online exhibitions, and educational content, making global culture accessible to anyone with an internet connection, allowing users to explore, discover, and learn about art and heritage in interactive ways.

Explore Collections: Browse millions of high-resolution images and archival artifacts from museums and galleries globally.
Virtual Tours: Take 360-degree tours of famous landmarks, historic sites, and museum interiors using Google Street View technology.
Curated Exhibitions: Discover themed online exhibits created by experts, telling stories behind cultural treasures.
Art Discovery: Search or browse art by time, color, artist, theme, or medium, and even use Art Recognition tools to find similar artworks.
Interactive Experiences: Utilize augmented reality (AR) features, like trying on historical costumes or seeing artifacts in your own space.
Educational Tools: Access articles, videos, and activities designed for learning and teaching about art and history.

Partnership Model: Google works with cultural institutions (museums, archives, historical sites) to provide the technology for them to upload and present their collections online.
Accessibility: Available via web browser and dedicated iOS/Android apps, making it a useful tool for students, educators, and the general public.

Art Selfie: Matches a user's selfie to famous portraits in its database.
Blob Opera: An experiment that lets users create opera songs using four "blobs" that respond to machine learning-assisted vocal synthesis.
Art Transfer: Allows users to apply the styles of famous artists (like Van Gogh or Kandinsky) to their own photos.
Art Palette: A search engine that finds artworks based on a specific color palette you choose.